What the f***'s a BLIMP??

A blimp is defined as a nonrigid airship that depends on internal gas pressure to sustain itself in the skies. It came about during the late 1920’s as an anti-submarine patrol airship for the British royal navy. It was commissioned off of the navy by the 1960’s. Since then it has been used in America as an advertising tool. The outdoor sports advertising era for the blimp began with Goodyear which still use this in the America’s cup yacht race.
This technology is well over 80 years old and has served its purpose all over the world. But the IPL seems to have been a renaissance stimulus in the life of the blimp. In every match you can hear the commentators have a go at what they deem to be some wonderful technology. What exactly? The commentators never say, do they? SMG recently even said something to the tune of MRF being a technological leader in bringing this technology to India. I hate to break it to you SMG but the IPL blimp isn’t even a blimp. A blimp is used for observation purposes and also for aerial shots. This is where the technology lies and both the technologies aren’t being addressed in the MRF blimp. This blimp doesn’t even move. It is tied down to a motorable vehicle on the ground. There is a word already for such objects. It is called a ‘balloon’. The blimp is nothing but a floating balloon with a sponsor’s name. It seems like a full circle for MRF which started as a toy balloon manufacturing company back in 1946.